![]() |
Upper Cervical Marketing PodcastAuthor: Dr. Bill Davis and Tony Hook
The Upper Cervical Marketing Podcast provides upper cervical doctors and students with actionable business and marketing information from upper cervical leaders. Language: en Genres: Alternative Health, Business, Health & Fitness, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it |
Listen Now...
UCM 307: How to Do a Great Weekly Team Training for Your Upper Cervical Practice
Episode 307
Monday, 20 July, 2026
Dr. Bill Davis explains why weekly team training is one of the most valuable habits an upper cervical practice can implement to improve patient experience, strengthen team culture, and drive sustainable practice growth. Rather than treating training as an occasional event, he encourages doctors to make it a consistent, structured part of their weekly schedule. The episode outlines a practical framework for running engaging training sessions that combine teaching, role-playing, real patient examples, and team accountability. Dr. Davis emphasizes that the best practices don't just invest in marketing or systems,they invest in developing their people. When teams communicate with confidence, consistently follow proven systems, and stay aligned with the practice's mission, practices experience stronger patient retention, improved performance metrics, and long-term growth.












