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MelcrumSmarter Internal Communication Author: Melcrum Language: en-us Genres: Business Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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How Deloitte US smartly positioned content to combat corporate noise
Monday, 10 August, 2015
Noise is a problem for most of us. It frustrates communicators and distracts from our messages. We often talk about cutting through the noise. But how do we actually do it? Deloitte US faced this challenge head-on. They implemented a new content strategy that uses three core pillars to bring value and buy-in. Their use of the communication resource center is especially powerful, and is at the heart of this interesting and useful case study. In this exclusive Forum webinar, we looked at how Deloitte US brought their plan to life, their successes, and a few lessons we can all learn from. Kelly Campbell, Senior Manager - U.S. Communications, Deloitte, joined us live, shared real insight and answered your questions.
