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Wisdom by WESAExclusive interviews and with noteworthy Western/English personalities, retailers, and exhibitors who youve always wanted to talk to! Author: Horse Radio Network
The Western & English Sales Association (WESA) provides the worlds largest trade events for retailers, manufacturers, and sales representatives of the Equestrian Industry. In this podcast, we feature exclusive interviews and with noteworthy Western/English personalities, retailers, and exhibitors who youve always wanted to talk to! Dont miss out on all the news for manufacturers and retailers of the Equine industry! Language: en Genres: Business, Kids & Family, Marketing, Pets & Animals Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Retail Roundup: Get Started in Private Label
Thursday, 25 June, 2026
Manufacturing consultant Jen Hegeman explores the essentials of white-label and private-label product development, providing actionable advice for brands navigating the complexities of launching their own product lines. WESA Retail Roundup June 25, 2026:Host: Glenn the Geek, Host of Horses in the MorningFacebook: Retail Roundup Facebook grouGuest: Jen Hegeman from Jen X DesignsPresented By: Western English Sales AssociationTime Stamps:00:55 - Jen and Gamble the raccoon03:16 - White label explained05:13 - Private label overview07:50 - Why volume and materials matter08:08 - Case for in-house manufacturing10:36 - Protecting innovation and IP10:45 - Equine-safe materials vs human foams13:22 - What products brands want to make14:24 - Hidden costs and sampling realities18:29 - COVID-era U.S. manufacturing story21:19 - State of American cut-and-sew23:06 - IP theft and enforcement limits28:44 - How retailers find white-label options31:37 - Inventory, color strategy, and close












