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Wisdom by WESA  

Wisdom by WESA

Exclusive interviews and with noteworthy Western/English personalities, retailers, and exhibitors who youve always wanted to talk to!

Author: Horse Radio Network

The Western & English Sales Association (WESA) provides the worlds largest trade events for retailers, manufacturers, and sales representatives of the Equestrian Industry. In this podcast, we feature exclusive interviews and with noteworthy Western/English personalities, retailers, and exhibitors who youve always wanted to talk to! Dont miss out on all the news for manufacturers and retailers of the Equine industry!
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Language: en

Genres: Business, Kids & Family, Marketing, Pets & Animals

Contact email: Get it

Feed URL: Get it

iTunes ID: Get it


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181: Rebuilding a Western Legacy
Episode 181
Thursday, 8 October, 2026

What does it really take to rebuild a heritage brand and keep it relevant for the next generation of horsemen and women? Adam Trenk, CEO of Genuine Billy Cook Saddles, joins us to share the behind-the-scenes story of rebuilding one of the Western industry's best-known saddle brands.Links:Hosts: Jennifer Hebert, Morgan Nicole ZipperlenContact: Sophia Jagella, WESA Marketing SpecialistGuest: - Adam Trenk, CEO, Genuine Billy Cook Saddles | Instagram

 

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