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TechExits PodcastAuthor: (WFS) World Financial Symposiums
The TechExits podcast is for Tech CEOs, founders and investors in software and IT. We discuss best practices around Tech M&A; major trends and shifts driving the market; and the trials, tribulations, and victories of those who have successfully exited their tech companies. Guest speakers include CEOs who've sold, Tech M&A experts and advisors, strategic buyers and investors, and tech luminaries. TechExits is produced by World Financial Symposiums (WFS), an international organization dedicated to educating technology leaders on the current tech and financial landscape, helping them build successful strategies for growth and eventual exit. The WFS is sponsored by Corum Group, the Global Leader in Tech M&A, with ex CEOs and founders as advisors, leading the most successful tech M&A process in history. Corum has sold more software and related technology companies than anyone in the world. Language: en Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Building Value Before the Exit: Seller's Corner with Mark Nardone, Blue Cow Software
Thursday, 9 April, 2026
Mark Nardone | Blue Cow Software| Former President In this Seller's Corner episode, Mark Nardone, President of Blue Cow Software, shares the story behind building — and ultimately selling — a niche SaaS company serving the fuel and energy industry. Mark reflects on an early acquisition attempt that nearly closed and then fell apart, what that experience taught him about valuation, buyer intent, and timing, and how focusing on recurring revenue fundamentally changed how buyers viewed the business. He also discusses why choosing the right buyer mattered more than maximizing price, how experienced advisors helped manage friction during negotiations, and what life looks like after the transaction — including why reduced stress became the most meaningful outcome. Key Takeaways: Recurring revenue significantly improves buyer perception and valuation Selling without experienced M&A guidance creates real risk Buyer fit can matter more than headline price The greatest post‑exit benefit is reduced stress and clarity 00:00 – Introduction and Mark Nardone's background 01:05 – Building Blue Cow Software and long‑term vision 06:12 – Preparing for the exit and navigating the sale process 10:23 – Lessons learned and post‑exit reflections
