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The Business Leadership PodcastThe Business Leadership Podcast is a weekly show featuring powerful conversations with the world's top business leaders, entrepreneurs and creators. Author: TBLP Network
The Business Leadership Podcast is a weekly show featuring powerful conversations with the world's top business leaders, entrepreneurs and creators. Get inspired by our guests' experiences as you discover how they've achieved 100X success through laser-like focus! Join Edwin Frondozo as he dives deep into the mindsets, tactics and strategies used by multipassionate leaders so that you can become one too whatever your endeavour may be. Join us today for an empowering path toward significant, impactful results! Language: en-us Genres: Business, Entrepreneurship, Management Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Think Like A Producer with Tara McEwen: Master Your Thought Leadership Strategy
Tuesday, 11 February, 2025
Mastering Thought Leadership with Tara McEwenIn this episode, Edwin Frondozo speaks with Tara McEwen, award-winning producer and founder of McEwen Media, about the power of content strategy. They discuss how structuring messaging like a TV show and implementing an editorial calendar can transform communication.Tara shares her expert insights on balancing personal and professional branding, crafting impactful media narratives, and using strategic storytelling to establish authority. Whether you're a new entrepreneur or a seasoned business leader, you'll learn how to leverage your expertise and share your full story to build a brand that stands the test of time.Episode Breakdown00:00 - Introduction to The Business Leadership Podcast 00:09 - Meet Tara McEwen: Award-Winning Producer & Media Consultant01:55 - The Role of Exercise & Work-Life Balance in Thought Leadership 06:27 - Building Thought Leadership: Key Steps & Pitfalls to Avoid 08:40 - The Power of Storytelling in Leadership 16:08 - What We Can Learn from Steve Jobs & Tim Cook About Branding 18:48 - Structuring Content Like a TV Show: Tara’s Personal Journey 21:29 - Collaborating with Consultants & Creators for Better Execution 22:05 - Why Most Content Lacks Depth—and How to Fix It 22:56 - Shifting from Content Pillars to Structured Themes 24:13 - Aligning Content Strategy with Business Goals 24:44 - The Power of Consistency & Series-Based Content 25:55 - Editorial Calendars: The Secret to Staying on Track 31:09 - Understanding Audience Needs & Timing for Maximum Impact 36:12 - How to Use The Hero’s Journey in Your Marketing 38:20 - Introducing ‘Produce Like a Producer’ – A Game-Changer for Thought Leaders 42:23 - Final Thoughts & Actionable Takeaways
