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Trial Lawyer PrepAuthor: Elizabeth Larrick Trial Consultant
What if you could hang out with trial lawyers and jury consultants, ask them about connecting with clients and juries more effectively; then take strategies, tactics, and insights to increase your success? That's what we do each week on Trial Lawyer Prep. Hosted by Elizabeth Larrick - experienced trial lawyer, trial consultant, and founder of Larrick Law Firm PC in Austin, TX every episode is an in-depth look at how to regain touch with the everyday world, understand the emotional burden of your clients and juries, and use focus groups in this process. The goal is to help you connect with juries and clients in order to improve your abilities in the courtroom. Language: en Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Trial Strategy v. Trial Tactics: Why Lawyers Confuse Them and What it Costs You [Ep 158]
Episode 158
Wednesday, 28 January, 2026
Are you confident in knowing the difference between trial strategy and trial tactics? Because ultimately the question is, does your jury understand what you're doing? Today, we're looking at how to identify a clear strategy as the overarching theme that guides the trial, followed by the tactics to achieve that strategy. There's a risk of confusing the two, including wasted time and causing confusion for jurors. The best strategies combine preparation and flexibility when you're in the courtroom. And remember, focus groups can test strategies early in the trial preparation process, showing you where to refine those strategies early. In this episode: Confusing strategy and tactics can lead to juror confusion. Tactics should be flexible and adaptable during trial. Jurors expect consistency in case presentation. Wasting time on tactics without a clear theme can cost cases. Focus groups can help test and refine trial strategies early. You can also watch this episode on my YouTube Channel: Trial Strategy v. Trial Tactics: Why Lawyers Confuse Them and What it Costs You [Ep 158] Follow and Review: We'd love for you to follow us if you haven't yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We'd love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select "Ratings and Reviews" and "Write a Review" then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Have a trial or mediation coming up and want to test with a focus group? Book a free consultation call with Elizabeth to learn more: www.calendly.com/elizabethlarrick Don't miss out on the Trial Lawyer Prep Newsletter that is delivered right to your email with extra tips and 'how to' information. Join the newsletter here: www.larricklawfirm.com/connect
