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Music Business Insider PodcastAuthor: Ritch Esra & Eric Knight
The 'Music Business Insider Podcast' Is a deep dive for listeners like you who want to educate, empower & engage their music career. We take you inside behind the scenes through a series of in depth conversations with today's leading experts in the Music Business including: A&R, Music Supervision, Artist Management, Marketing, Publicity, Touring and much much more. In today's Music Industry you the artist have more power than in any other time in the history of the Music Industry. So it's up to you, when you're ready to put your music to work. Insiders, are you ready? Language: en Genres: Education, How To, Music, Music Interviews Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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What Does It Really Take to Break Out as a Live Music Artist in 2026? With David O'Connor From Live Nation
Episode 177
Tuesday, 13 October, 2026
⚡️Insiders! Secure Your Spot! Get expert music career coaching with Ritch & Eric. Book your 15-min discovery call now: Grab a spot! 👉 https://book.mubutv.com What Does It Really Take to Break Out as a Live Music Artist in 2026? With David O'Connor From Live Nation Step inside the high-stakes world of modern touring with David O'Connor, Vice President of Artist and Business Development at Live Nation! This episode breaks down how technology and the attention economy are reshaping live music, the rising challenges for emerging artists, and why traditional artist development has vanished for good. Discover the secrets behind Live Nation's Ones to Watch program, how VC-style investment is finding tomorrow's headliners, and what truly separates artists who build lasting careers from those who stall. If you're an indie artist, music professional, or a die-hard fan of the music business, this episode unlocks real strategies, myth-busting advice, and insider perspective to supercharge your journey. 💡🎤 #LiveMusic #ArtistDevelopment #MusicBusiness Here are the ways to work with us here at MUBUTV: ⚡️Insiders! Secure Your Spot! Get expert music career coaching with Ritch & Eric. Book your 15-min discovery call now: Grab a spot! 👉 https://book.mubutv.com MUBUTV Free Music Guides: ⚡FREE A&R Guide: 👉 https://link.mubutv.com/ARFreeGuide ⚡FREE Music Supervisor Guide: 👉 https://link.mubutv.com/MSFreeGuide ⚡FREE Music Manager Guide: 👉 https://link.mubutv.com/MGRFreeGuide Our mission here at MUBUTV is to help independent artists and music business professionals of the future to educate, empower and engage their music career. 🎙️ Music Business Insider Podcast: https://www.mubutv.com/podcast The Music Business Insider Podcast is a deep dive for listeners like you who want to educate, empower & engage their music career. We take you inside behind the scenes through a series of in-depth conversations with today's leading experts in the Music Industry including A&R, Music Supervision, Artist Management, Marketing, Publicity, Touring, and much much more. You can find it by searching "Music Business Insider Podcast" on any podcast app or platform [ie: Apple Podcasts, Spotify, etc.]. 📒 Show Notes and Resources 📒 https://www.mubutv.com/david-oconnor-live-nation ⚡️What you'll learn in this episode⚡️ 👉 How the live music landscape is shifting for new and up-and-coming artists 👉 What it REALLY takes to break through in today's crowded attention economy 👉 Why content creation and genuine audience connection are non-negotiable artist skills 👉 How Live Nation's Ones to Watch program uses venture capital frameworks to invest in the next wave of stars 👉 The biggest misconceptions artists have about working with Live Nation or major partners 👉 The role of creative content, touring, and brand building in career sustainability 👉 Essential business skills artists overlook (and why these matter more than ever!) 👉 The difference between performing and truly connecting on stage 👉 Direct advice for artists building their audience from the ground up 👉 and so much more... SUGGESTED & RECOMMENDED BOOKS: 📒 Hit Makers: How to Succeed in an Age of Distraction (Derek Thompson) - https://amzn.to/47ilJLJ 📒 All You Need To Know About the Music Business 11th Edition - https://amzn.to/3sdgrja 🎧 Get Audible Free - Your favorite titles anywhere you go. Enjoy a free trial on us! https://amzn.to/3RB2nu4 Recommended Audio Software ⚡Castmagic - 10x Audio Content & Supercharge Your Media With AI https://link.mubutv.com/castmagic Podcast Credits Produced by: Ritch Esra & Eric Knight Editor: Eric Knight Shownotes & Transcriptions: Jermaine Shepherd This episode of the MUBUTV Music Business Insider Podcast reveals how the business model for touring and artist development has fundamentally changed—and what you can do to adapt. Learn how Live Nation's approach to investing in emerging talent through visibility, brand partnerships, and strategic support is shaping the future of live music and artist careers. Understand exactly why building authentic, local communities and embracing the hybrid role of artist/content creator is more essential than ever. Get transparent about the realities, opportunities, and misconceptions of working with the biggest live music companies. Whether you're building a local fanbase or eyeing a breakthrough, these lessons offer actionable steps and executive insight to help you navigate today's live music business with confidence. Join the MUBUTV Music Business Insider Podcast for expert interviews, inside tips, and actionable resources—hosted by industry insiders Ritch Esra and Eric Knight. Get your free career guides in A&R, music supervision, and artist management, and be part of a community dedicated to your growth. Subscribe for weekly music industry knowledge, and comment below with your top questions or biggest hurdles when building your audience. 🔥🎧 #MusicBusiness #MusicCareer #Touring #ArtistSuccess DISCLOSURE: Some product links are affiliate links which means if you buy something we'll receive a small commission. Copyright © 2026 MUBUTV™ Media. All Rights Reserved
