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Climate RisingAuthor: Harvard Business School Business & Environment Initiative
Climate Rising is about the impact of climate change on business. It brings business and policy leaders and Harvard Business School faculty together to share insights about what businesses are doing, can do, and should do to confront climate change. It explores the many challenges and opportunities that climate change raises for managers, such as decisions about where they choose to locate, the technologies they develop and use, their strategies with respect to products, marketing, customer engagement, and policyin other words, the full spectrum of business concerns. Language: en Genres: Business, Management, Natural Sciences, Science Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Telling Climate Stories at Scale: Netflix's Strategy for Sustainability and Impact
Wednesday, 11 September, 2024
In this episode of Climate Rising, we explore how Netflix, a global entertainment powerhouse, is leveraging its platform to tell compelling stories about climate change. Stewart, Netflix's first Sustainability Officer, joins host Mike Toffel to discuss the company’s strategic approach to sustainability, and the importance of embedding climate themes in popular content. Stewart shares insights into the challenges and opportunities of incorporating climate considerations into both operations and storytelling, revealing how Netflix is contributing to the global climate conversation.
