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HerBusinessAuthor: HerBusiness (Host: Suzi Dafnis)
Your Business. Your Rules. You didn't start your business to work around the clock, burn out, or follow someone else's rules. This podcast is for WOMEN BUSINESS OWNERS ready to step out of the grind and build businesses that deliver FREEDOM, FULFILMENT and FINANCIAL SUCCESS ON YOUR TERMS. Welcome to the path that has already helped tens of thousands of women break free from hustle culture and create profitable, sustainable businesses THEIR way. Welcome to the HerBusiness Podcast! I'm Suzi Dafnis, CEO at HerBusiness the most COLLABORATIVE COMMUNITY for women growing SIX AND SEVEN-FIGURE BUSINESSES in ways that feel ALIGNED with what they truly want. Each week, I'll share how to stop "winging it" and ditch the traditional rulebook, so you can finally design your ideal business one that delivers consistent income and the lifestyle you love. Every. Single. Day. You'll also hear inspiring conversations with world-class entrepreneurs, speakers, and authors including Amy Porterfield, Gabby Bernstein, Seth Godin, Kim Kiyosaki, Danielle LaPorte, Stu McLaren, Dan Martell, and many more. If you want sustainable strategies to grow without burnout If you want clarity around money, mindset, marketing, and offers that truly convert If you want a waitlist of buyers without sleazy sales tactics or endless hustle Then, you're in the right place. Together, we'll explore both the inner game and the outer strategies of business growth, giving you the tools to create lasting success according to what matters most to YOU. It's time to do business differently. Your Business. Your Rules. Grow a Business that Works for YOU! Language: en-au Genres: Business, Entrepreneurship, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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343: #AskSuzi – How to Turn Cold Leads into Warm Leads Without Feeling Salesy
Monday, 12 January, 2026
It's time to #AskSuzi! To start off this brand-new series, I'll be answering a question I get from women business owners all the time. "How can I turn cold leads into warm leads… without feeling like a used car salesman??" It's something the majority of new (and even established) business owners feel uncomfortable doing. But the good news? There is a science to it. Let's dive into it. Here's What You'll Learn in This Episode: Why following up with cold leads feels so awkward (and what you can do to reframe it) What to say when following up without sounding awkward or 'desperate' for the sale. What adding value (without asking for the sale) builds the trust and momentum you need Why creating a PATHWAY to the sale is your best bet to reaching it. How to design a simple lead nurturing pathway that moves prospects towards becoming clients. Mentioned in This Episode: The HerBusiness Network How to Get FREE Leads & Buyers on Instagram with Nicole Burke From Free to Paid: How To Seamlessly Convert Leads to Buyers How To Create A New Client Nurture Email Campaign Thanks to our Reviewer - Brigit Hallam - Throw Your Leg Over Motorcycle Adventures
