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Stacked Keys PodcastAuthor: Stacked Keys Podcast
The idea to talk to women who are out there living and making a difference is where the Stacked Keys Podcast was born. There are women who make a difference, but never make a wave while paddling through life. Immediately I can think of a dozen or more who impacted me, but I want more. I want to talk to those I don't know and I want to share with an audience that might need the inspiration to find their own beat. This podcast is to feature women who are impressive in the work world-- or in raising a family -- or who have hobbies that can make us all be encouraged. Want to hear what makes these women passionate and get up in the morning or what they wish they had known earlier in life? Grab your keys and STOMP to your own drum. Language: en Genres: Business, Entrepreneurship, Society & Culture Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
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Episode 258 -- Ashley Wall -- How A Mom Built A Kids Book Brand From Scratch
Episode 258
Tuesday, 28 April, 2026
A lot of people say they want to write a children’s book. Ashley Wall actually did it and then kept going until it became a business. She joins us to talk about the surprising path from middle school math teacher to stay-at-home mom to children’s book author and co-founder of Mama Bear Books, and what it takes to build a real author brand without losing yourself in the process. We get practical about self-publishing and indie publishing: the learning curve, the mistakes that cost money, and the mindset shift that saved her time and stress. Ashley shares one rule we keep coming back to: “invest, don’t spend.” We talk about choosing quality over shortcuts, why long-term thinking matters if you want your books in print in 20 years, and how mentorship and reputable partners protect your standards. Then we move into confidence, leadership, and parenting. Ashley explains how specific praise and purpose build confidence, how she learned to delegate instead of burning out, and how boundaries turn a dream into a sustainable work life balance. We also dig into screen time, social media, and the daily choices that shape kids’ attention spans and imagination, especially when you’re around other families who do it differently. If you care about raising curious, confident kids and building a creative business with integrity, this conversation will give you both encouragement and concrete next steps. Subscribe, share this with a parent or aspiring author, and leave us a review so more people can find Stacked Keys.Music "STOMP" used by permission of artist Donica Knight Holdman and Jim Huff
