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The Behavioral Divide with Hal HershfieldAuthor: Avantis Investors Language: en Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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What the Academics Say Personal Finance Gurus (and Financial Advisors) Are Getting Wrong
Episode 18
Wednesday, 28 January, 2026
Much of the popular personal financial advice that reaches the average person doesn’t come from economists or professors. It often comes from writers and radio hosts that in some cases have amassed millions of followers and risen to prominence through widely available, low-cost financial guidance. On the next episode of The Behavioral Divide, Professor Hal Hershfield discusses this reality with James Choi, Professor of Finance at the Yale School of Management. Professor Choi has done extensive research examining the 50 most popular personal finance books to identify where their central themes match, and where they fail to align, with the academic literature. They discuss this work, as well as the most significant findings from academia that Professor Choi believes have failed to make it into the common practices of financial advisors and could potentially make a big difference for your clients. If you enjoy the show, please subscribe or let us know by giving our series a five-star rating. We’d also love to hear from you. To join in on the discussion, send us a note at BehavioralDivide@AvantisInvestors.com. Important Disclosures The views expressed in this presentation are the speaker’s own and not necessarily those of American Century Investments. This presentation is for general information only and is not intended to provide investment, tax or legal advice or recommendations for any particular situation or type of retirement plan. Please consult with a financial, tax or legal advisor on your own particular circumstances. Hal Hershfield is not affiliated with American Century Investments. Follow us on social media: LinkedIn: https://a.vant.is/4ppUSVI X: https://a.vant.is/4psIwMw Subscribe to The Behavioral Divide podcast: Spotify: https://a.vant.is/3IlDEIy Apple: https://a.vant.is/3IgEhDe













