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Making Sense of Social Media Marketing Mindset  

Making Sense of Social Media Marketing Mindset

Author: Lorri Klassen

In this podcast, my guests and I will share social media and marketing tips and advice specifically tailored to women small business owners and entrepreneurs who are considered Gen X or Baby Boomers. Whether you're just starting out or have an established business, the focus will be on your mindset regarding online marketing. Additionally, I will be speaking on organic methods to help grow and scale your business through social media and other digital marketing methods. You deserve quality guidance, instruction, and inspiration, and that's what I'm here to give you.
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Language: en

Genres: Business, Entrepreneurship

Contact email: Get it

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Know Your Worth, Then Share It With the World
Episode 20
Friday, 4 July, 2025

In this episode, the conversation revolves around the challenges and strategies of social media marketing, particularly for women entrepreneurs.We discuss the importance of community, the need tosimplify marketing, and the role of AI in the industry. We share personal experiences of overcoming obstacles in entrepreneurship and emphasize the significance of staying grounded amidst the chaos of the online world.Practical advice is offered for building confidence online and connecting authentically with audiences. Takeaways The importance of community and support for solopreneurs.Simplifying marketing can lead to better results.AI can enhance marketing but cannot replace humanconnection.Building confidence online takes time and practice.Understanding your values is crucial for business success.Creating safe spaces online helps maintain mentalwell-being.Easing into social media presence can reduce anxiety.Engagement is key to effective content creation.Overcoming challenges is part of the entrepreneurialjourney.Connection with your audience is more important than going viral."AI is never going to replace you.""You don't need to go viral. You need to connect." Chapters: 00:00 Introduction to Social Media Marketing Mindset02:57 The Importance of Community and Support05:58 Overcoming Challenges in Entrepreneurship09:00 Staying Grounded in a Chaotic Online World12:08 Strategies for Building Confidence Online15:00 Navigating Marketing and Sales17:50 The Role of AI in Marketing20:45 Starting Over: Embracing New Beginnings24:00 Connecting with Your Audience

 

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