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Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home ServiceAuthor: Skilled Trades Syndicate - Tersh Blissett and Josh Crouch
Ready to revolutionize your home service business? Tune into the Service Business Mastery Podcast! We dive deep into automation and AI, including swarm agents, AI chatbots, and AI voice agents, to help you streamline and optimize your operations. Whether you're in HVAC, plumbing, electrical, or any other home service trade, we cover leadership, marketing, finance, pricing, and HR to give you the edge you need. Click here to transform your business and embrace the future today! Language: en-us Genres: Business, Management Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Scaling Your Home Service Business with Jen McKee
Wednesday, 11 February, 2026
Scaling a home service business is not just about running more ads or getting more leads. It is about building a real company with the right marketing strategy, the right people, and a presence that customers trust. In this episode of Service Business Mastery, Tersh Blissett sits down with Jen McKee, founder of Kee Hart Marketing, to break down what it really takes to grow and scale in today's market. Jen shares why video is now one of the most overlooked opportunities in home services, how Google is indexing videos across platforms, and why contractors must stop treating social media like an afterthought. They also dive into what makes a business scalable long-term, including profitability, building an asset (not a job), and why the right rooms and relationships are often the fastest path to growth. If you are serious about scaling your business, this episode will give you both the mindset and the marketing strategy you need. What You Will Learn in This Episode • Why video is one of the biggest marketing advantages in home services right now • How Google is indexing videos from Instagram, Facebook, TikTok, and YouTube • The simple checklist that helps your videos show up in search • Why your social media bio must clearly say what you do and where you do it • How to scale with profits, not just revenue • Why every owner should be building a business asset, not just a job • The real value of conferences, networking, and being vulnerable in the right rooms • Why you should seek advice from contractors who have actually done the thing • How to build your presence as a leader, brand, and business in your market Timestamps 00:00 Google is indexing all your videos now 03:10 Who Jen McKee is and what Kee Hart Marketing does 04:03 The Growth Experience conference (profits, people, presence) 10:55 Why great conferences avoid sales pitches 15:53 Why contractors should learn marketing from contractors 24:05 The mindset of continuous growth and not settling 25:17 Build an asset, not a job 26:34 The real value of conferences is your network 30:36 Stop having imposter syndrome (everyone has value) 36:16 Should contractors use AI for content? 43:18 How to get your videos indexed by Google right now 48:22 The Growth Experience details and how to get tickets Follow the Host and Guest Tersh Blissett: https://www.linkedin.com/in/tershblissett/ Josh Crouch: https://www.linkedin.com/in/josh-crouch/ Jen McKee: https://www.linkedin.com/in/jen-mckee-72114824/ Kee Hart Marketing: https://keehartmarketing.com/ Kee to Growth Podcast: https://www.youtube.com/@KeetoGrowthPodcast Connect with Us • LinkedIn - https://www.linkedin.com/company/service-business-mastery • TikTok - https://www.tiktok.com/@servicebusinessmastery • Facebook Group - https://www.facebook.com/groups/servicebusinessmasterypodcast • Instagram - https://www.instagram.com/servicebusinessmasterypodcast 👉 Enroll Today - https://bit.ly/3CZTDte 🚀 Get Your 14-Day Free Trial with CallRail! 👉 Visit: https://www.callrail.com/sbmpod This episode is kindly powered by: UpFrog: upfrog.com MarketStorm: https://marketstorm.ai/ CallRail: https://www.callrail.com/ CompanyCam: https://companycam.com/
