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Stop the Scroll: A social Media podcast with Heidi Schmidt - Social Media and Content Marketing Advice for small business ownAuthor: Social Media Strategist, Content Marketer and Agency Owner Heidi Schmidt
How do I grow my business on social media? Whats the best type of content to post on Instagram, YouTube and LinkedIn? How frequently do I post on social media and how do I even know if what Im doing is working? Welcome to "Stop The Scroll a podcast dedicated to helping business owners, entrepreneurs and creatives thrive online. Hosted by Heidi Schmidt, a social media strategist and owner of Heidi Schmidt Creative, a social media and content marketing agency. Heidi shares all the best tips to help you show up online confidently with tips such as what really goes into a content strategy and how to stop overthinking your content. Heidis strategies have helped her and her clients build six-figure businesses over her 15-plus years in the marketing industry, working with brands of all sizes to accomplish their business goals online. Ready to thrive? Tune in! This podcast will answer questions like What are the pros and cons of social media in business?How do I start social media marketing?What are essential strategies for Effective Social Media MarketingWhat are some Top Social Media Trends to Shape Your StrategyWhat are social listening tools and how do I use them to understand my audience?Exploring the Advantages of Social Media for BusinessesHow can you Leverage the Many Benefits of Social Media for Business GrowthStorytelling Techniques That Captivate Social Media UsersThe Art of Storytelling in MarketingCreative Social Media Content Ideas to Refresh Your Feed Language: en-us Genres: Business, Entrepreneurship, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
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Lessons in Entrepreneurship – What 6 years in business has taught me
Episode 90
Thursday, 23 April, 2026
This week we’re celebrating six years in business – and two years of podcasting! But we’re also marking a milestone in that we’re putting a pause on season one of the podcast. In this reflective episode, I’m sharing the biggest lessons entrepreneurship has taught me about marketing, leadership, authenticity, and growth. We’re having an honest conversation about what it really looks like to grow a business through changing seasons. Because entrepreneurship is not just about strategy. It is also about protecting your bandwidth, knowing your priorities, and giving yourself permission to evolve.In this episode, I’m walking through six of the biggest lessons I’ve learned, including why engagement still matters more than being everywhere, why authentic marketing matters more than ever in a world full of AI-generated content, and why having the right people in your corner can change everything.If you’re a small business owner or entrepreneur who has been feeling stretched thin, questioning your next move, or trying to grow your business without losing yourself in the process, this episode is for you. It is a personal and practical conversation about social media strategy, business growth, knowing your capacity, raising your rates, and building a business that supports the life you actually want.Episode Highlights:Why engagement still drives growth, both online and offlineThe reminder that you do not have to be everywhere, but you do have to show upWhy authenticity matters even more in the age of AI-generated contentThe difference between bandwidth and capacity in businessWhy some seasons are for growth and others are simply for survivalThe importance of surrounding yourself with honest, supportive peopleWhy business owners need to stop underselling themselves and raise their ratesHow social media has changed and why owned marketing matters more than everResources & Mentions:Connect on InstagramStrategy SessionsConsulting or VIP DayPackagesSocial Media Masterclass coming this summerFollow the Campaign on InstagramSubscribe, leave a review, and share Stop the Scroll with a friend or fellow business owner who needs a little more confidence and a lot less overwhelm in their marketing. Your reviews help us reach more creators like you!Drop a question or a review! We love getting feedback from our listeners!Connect with me:Website - https://www.heidijschmidt.com/Instagram - https://www.instagram.com/HeidiSchmidtCreativeFacebook - https://www.facebook.com/HeidiSchmidtCreative/LinkedIn - https://www.linkedin.com/in/legallyheidi/Email - Heidi@heidijschmidt.com
