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Rogue StartupsAuthor: Craig Hewitt
On Rogue Startups we share the journey of startup founders as they're growing their businesses. We feature experts in the fields of sales, marketing, and product development to hear how they're growth hacking their productized services and SaaS products. If you're on the journey of an entrepreneur then tune and hear how we're tackling some of the same obstacles you may be facing, and how we're winning in the game of business. Listeners of Startups for the Rest of Us, My First Million, Mixergy, and Bootstrapped Web will love checking out our show. Language: en-us Genres: Business, Entrepreneurship, Technology Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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RS366: When (and how) To Pick a Co-Founder
Tuesday, 8 September, 2026
Should you build your next company alone, or find a co-founder? It's a question that has no easy answer, and AI is making it even more complicated. If one person can now build, market, and operate far more of a business with the help of AI, does having a co-founder still make sense? Today, Craig and co-host Colin Gray dig into the realities of being a solo founder versus building a company with a partner. They talk about the benefits of having another person to share the load, challenge your thinking, keep you accountable, and be completely honest about the business - along with the risks that come with tying yourself to someone for years. If you're a solo founder wondering whether you're missing something by going it alone (or maybe you're considering bringing someone into your business), this episode is for you. Highlights from Craig and Colin’s conversation: Why having a co-founder can make the entrepreneurial journey dramatically less lonely How AI is changing the traditional argument for having a co-founder Why another brain in the business may be more valuable than another specific skill set The role of accountability, honest feedback, and staying focused What to consider before choosing a business partner Why personality, communication style, and problem-solving approach matter so much The importance of agreeing on what you actually want from the business How equity splits can create problems when partners join at different stages Options vs. profit sharing as ways to reward employees How to build a leadership team that can eventually operate without the founder The advantages of speed, flexibility, and control as a solo founder Why AI may be making solo-founded companies more viable than ever Resources and Links from This Episode: Produced by Castos Productions: https://castos.com/productions/ Sam Paar blog post: https://joinhampton.com/blog/the-template-that-made-sure-my-co-founder-and-i-were-perfect-partners The Podcast Host: https://www.thepodcasthost.com/ Colin on LinkedIn: linkedin.com/in/colinmcgray?originalSubdomain=uk Castos Free Tools: castos.com/tools Email me: podcast@roguestartups.com Find me on Twitter: https://twitter.com/TheCraigHewitt LinkedIn: https://www.linkedin.com/in/craig-hewitt-78386a66/ Email: podcast@roguestartups.com Chapters (00:00:00) - Rogue Startups: The Search for a Co-Founder(00:00:50) - Getting back in the groove of running(00:03:04) - Talking Business With My Partners(00:04:35) - Does a Co-Founder Need a Partnership in AI?(00:09:00) - Craig Menear: Coaching With Single Founders(00:11:49) - What is a Co-Founder's Decision on Partnering?(00:13:15) - What kind of areas of consideration did I miss besides equity pay,(00:17:46) - Ideas for a Good Co-Founder Relationship(00:19:43) - Have You Ever Shared Options With Your Team?(00:21:44) - How was the, I don't know, the vibe with the(00:23:00) - Is Having a Co-Founder Better Than Being a Solo Founder(00:27:00) - What's The Big Benefit of Starting a Company Solo?(00:30:01) - Does the Company Have a Co-founder Type Role?(00:34:21) - Good Hires vs. Bad Hires(00:36:02) - I love working with a team










