Loan Officer LeadershipAuthor: Steve Kyles
Loan Officer Leadership Podcast is one of the top podcasts in America with your host Steve Kyles. Each episode is jam-packed with STRATEGY and TOOLS to grow your business and leadership. Our purpose is to help you close more loans in less time. If you are ready to close more loans with fewer headaches, visit FreedomPlanningCall.com today to schedule a FREE strategy call. Language: en-us Genres: Business, Management Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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483. You’re Losing the Deal on the First Call (Here’s Why)
Episode 483
Thursday, 16 April, 2026
Most loan officers think they’re losing deals to rate. They’re not.79% of buyers choose the first lender they talk to… which means if you’re losing, it likely happened on the first call. In this episode, Steve breaks down the Powerful First Call framework that turns more conversations into applications, and more applications into closings.You’ll learn:Why the first call isn’t about answering questions The biggest mistake loan officers make (and how to fix it) How to create a clear next step that actually converts The exact structure to guide every call with confidence How to handle rate shoppers without losing control of the conversation If your conversion is inconsistent, this episode will show you exactly where you’re losing deals, and how to fix it.Go to LoanOfficerLeadership.com, sign up for the weekly playbook, and in the comments box just write anything like “first call framework”… we’ll send you the exact structure you can start using right away.











