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Brewbound PodcastAuthor: Brewbound
The Brewbound Podcast is an extension of Brewbounds leading B2B beer industry reporting, featuring interviews with beer industry executives and entrepreneurs, along with highlights and commentary from the weekly news. New episodes are released every Thursday. Send comments and suggestions to podcast@brewbound.com. Language: en Genres: Business, Business News, Investing, News Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Innovation in Beer Distribution: NBWA’s Dave Christman on Tech, Data & The Future
Friday, 10 October, 2025
In this Brewbound Podcast interview, Ray Latif speaks with David Christman, VP of State Affairs at the National Beer Wholesalers Association (NBWA), about how distributors are embracing innovation to stay competitive and efficient in a rapidly evolving market. With more than two decades at NBWA, Christman explains how the association supports its members on legislative issues while also leading technology and e-commerce initiatives through the Beer Industry Electronic Commerce Coalition (BIECC). He shares insights from NBWA’s member surveys, highlighting rising investments in technology, data analytics, automation, and even AI to improve everything from sales to warehouse operations. Christman also previews the NBWA’s BIECC Innovation Showcase, where 17 companies will present new tools and solutions for distributors—from robotics to predictive ordering systems—underscoring the momentum behind modernization across the beer industry. He emphasizes that no wholesaler wants to be left behind, and innovation is increasingly seen as essential to addressing industry challenges and unlocking growth. For more information, visit NBWA’s website.
