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The Business of SportAuthor: International Sports Convention
In association with the International Sports Convention Language: en Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Her Business of Sport - Emily Heath
Sunday, 7 September, 2025
After more than 15 years with Unilever and over a decade as Global Lead of their Rexona/Sure brand of deodorant, Emily has led numerous high impact global campaigns and strategic partnerships. The Sure brand, known as Rexona globally, is over a hundred years old, but Emily’s focus is very much on the future, developing on-going partnerships with Manchester City FC, the reigning World Club Champions, Chelsea Football Club and the UEFA Women’s Euro Tournament, recently won by England. This is part of a broader strategy to drive brand growth, global visibility and deeper consumer engagement. Her work has been instrumental in unlocking new audiences, delivering measurable commercial returns and helping to establish Rexona as the world’s number one deodorant brand.
