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Life and MissionHost Kay Helm is a writer & editor with experience in missions and the business world. She has served in the church, business, and in missions since 2005. Author: Kay Helm
Storytelling and writing are essential skills for missionaries, ministry and nonprofit leaders. In fact, if you struggle to tell stories, you'll struggle to raise the funds you need. Kay Helm is a writer & editor with experience in missions and the business world. She founded Mission Writers in 2022 to help missionaries write fundraising appeals and powerful stories to share with supporters. In this podcast, she offers tips you can use today to improve your missions & nonprofit writing. lifeandmission.substack.com Language: en Genres: Christianity, Education, Religion & Spirituality, Self-Improvement Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
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Building Blocks of Storytelling: What
Episode 3
Tuesday, 10 February, 2026
We’re in the middle of our series on the six building blocks of storytelling: Who, What, Where, Why, When, and How. Today, we’re diving into WHAT. The “what” of your story can do so much more than just describe your work. In this episode, I’ll show you how your “whats” can help move people from surface-level giving to true, heart-level involvement with your cause. Send me your questionsSupport the showMission Writers is a library of resources to help missionaries and nonprofits raise funds through storytelling. I've been re-organizing the content in response to some of your comments and suggestions, and I'll have some great resources for you in January. Sign up for my emails so you'll know when it's ready!









