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Rocky Mountain Marketing- Digital Marketing for Entrepreneurs  

Rocky Mountain Marketing- Digital Marketing for Entrepreneurs

Easy to implement marketing, visibility, and social media strategies for entrepreneurs and small business owners

Author: Katie Brinkley

Welcome to the Rocky Mountain Marketing Podcast, your go-to guide for everything marketing, aimed specifically at small businesses, entrepreneurs, solopreneurs, and coaches. I'm Katie Brinkley, your host and navigator in this journey, sharing my expertise and inviting savvy guests to dissect the nitty-gritty of social media, entrepreneurship, email marketing, and all things digital marketing.Imagine having a friend who's been there, done that, and is now ready to let you in on the secrets of what's working right now in the marketing world. That's exactly what you'll get when you tune into the podcast. I cut through the noise and give you real, actionable advice, proven strategies, and innovative approaches that can help you scale your business and maximize your impact.Whether it's a deep dive into the latest trends in social media, a breakdown of successful email marketing campaigns, or exploring novel marketing strategies, I'm all about giving you practical knowledge that you can apply right away. My goal is to make your marketing journey less of a guessing game and more of a strategic endeavor.So, whether you're fine-tuning your existing marketing plan, looking for fresh ways to reach your audience, or just starting to get your feet wet in the vast sea of digital marketing, the Rocky Mountain Marketing Podcast is your trusty map and compass.Join me, Katie Brinkley, as we build a lively community of go-getter marketers and visionary business leaders, tackling the exciting challenges of marketing together. Ready to take a bold step forward in your marketing adventure? You're in the right place. Hosted on Acast. See acast.com/privacy for more information.
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Genres: Business, Entrepreneurship, Marketing

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How Do You Train AI to Actually Sound Like You?
Episode 442
Tuesday, 28 April, 2026

Have you ever used AI to write something… and immediately thought, “This isn’t something I would actually say”?You tweak it. You rewrite parts of it. Sometimes you scrap it entirely.And at that point, it feels faster to just do it yourself.That’s not because AI isn’t capable.It’s because it doesn’t understand you yet.In this episode of Rocky Mountain Marketing, we’re continuing the AI series and focusing on the piece most business owners skip.Not tools. Not prompts.Clarity.Because if your voice, your perspective, and your messaging aren’t clearly defined, AI has nothing specific to reflect.So it fills in the gaps with what it already knows.And that’s why everything starts to sound the same.In this episode, I walk through:Why AI output often feels disconnected from your brandThe real reason editing takes longer than expectedWhy adjusting prompts is not fixing the issueHow to clearly define your voice and communication styleWhat it actually looks like to “teach” AI how you thinkBecause once AI understands how you operate, everything changes.Key TakeawaysAI reflects what you give it, not what you intendLack of clarity leads to generic outputRewriting everything is a sign of missing contextExamples accelerate alignment faster than instructionsConsistency comes from patterns, not repetitionTimestamps:[00:00:00] – Why AI Content Doesn’t Sound Like You (Big Mistake)[00:01:00] – The Real Problem: AI Lacks Your Brand Voice & Context[00:02:30] – Stop Prompting Wrong: Why Context Beats Prompts[00:04:00] – Define Your Voice, Audience & Messaging (Step-by-Step)[00:05:30] – How to Train AI Using Real Content Examples[00:07:30] – Build AI Workflows That Save Time (Not Create More Work) Before you open AI again, take a step back.Find one piece of content that feels completely aligned with how you communicate.Then find one that feels off.Use both as your starting point.Because the more clearly you define what fits and what doesn’t, the easier it becomes to get results that actually sound like you.Learn more about Katie and Next Step Social & Podcasting:Speaking: https://katiebrinkley.com/Website: https://www.nextstepsocial.com/Linkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/@rockymountainmarketingInstagram: https://www.instagram.com/iamkatiebrinkley/ Hosted on Acast. See acast.com/privacy for more information.

 

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