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Making It in The Toy IndustryAuthor: Azhelle Wade The Toy Coach
How do I bring my toy ideas to life? How can I pitch my toy concept to top toy companies like Hasbro, Mattel, or Goliath Games? What does it cost to make a prototype, and where can I get one made? Are there toy manufacturing options outside of China? These are just a few of the questions that will be answered on this weekly podcast, Making It In The Toy Industry. In addition to mini toy masterclasses, and step-by-step guides, each episode is designed to help you take immediate action toward developing, presenting, licensing, and producing your next big toy or game idea. Learn how to find the right factory, negotiate manufacturing costs, and use successful sales techniques to get your product noticed by major toy companies.Meet Your HostAzhelle Wade, aka The Toy Coach, has been in the toy industry since 2010. With 3 toy patents, multiple toy awards, and a track record of managing multi-million-dollar toy lines for companies like Toys R Us, Party City, Madame Alexander, and Creative Kids, Azhelle brings passionate and enthusiastic toy industry expertise to every episode.Join thousands of toy creators and entrepreneurs who are making their toy dreams real with Making It In The Toy Industry! Language: en-us Genres: Business, Entrepreneurship, Society & Culture Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
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S6E10 | The AI Toy Sales Tool Smart Toy Companies Are Already Using
Episode 610
Wednesday, 8 April, 2026
Like any good season finale, I'm putting it all on the table.Episode 10 marks the END of our season all about the Impact of AI on The Toy Industry. In this week's episode we're revisiting everything we covered this season from the environmental and mental impact of AI usage, to it's organizational benefits and need for a human touch.Then, I'll be sharing the results from my survey on AI Usage in The Toy Industry. So if you're here for the chisme, start poppin' that popcorn now, and turn the volume up because I'm sharing every bit of juicy data from this industry wide survey.And then FINALLY the moment I've been waiting for all season. I'm introducing you to a tool that utilizes AI to help you find qualified toy stores where your product fits the demographic, the vibe, and the audience to thrive. This new AI sales tool is called The Toy Matchmaker and you don't need to know anything about AI or have a single AI subscription to use it.🔗 Limited availability for The Toy Matchmaker is opening soon. Get on the list: https://thetoymatchmaker.com/ 📅 Free AI Tools for Business Masterclass with me on April 15th: thetoycoach.com/aiSend The Toy Coach Fan Mail!Support the showAbout My NEW Podcast Art:The podcast art for Season 6 of Making It In The Toy Industry features product illustrations of toys and games I helped guide in Toy Creators Academy and TCA Accelerator. Tap the brand name below to check them out!Playcor by Courtney Smithee9 to 5 Warriors by Brandon BraswellCatoms by Kieche O'ConnellThe Lunch Room by EAP Toys and Games founder, Chrissy Fagerholt
