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Solspace Podcast  

Solspace Podcast

Author: Solspace, Inc.

Complex websites, real solutions, honest conversations. From the team at Solspace, with 25 years of solving the web problems most agencies won't touch.
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Language: en

Genres: Business, Marketing

Contact email: Get it

Feed URL: Get it

iTunes ID: Get it


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When AI meets the marketing director: what's actually possible now
Episode 1
Monday, 6 April, 2026

Mitchell and Matt Everson of Astuteo keep having the same conversation with the same person: the solo marketing director at a mid-size company who is somehow responsible for everything digital. The website, the campaigns, the ERP integration request that ended up on their desk because who else was going to handle it?That person has always been the bridge between business and digital. What's changed is what their web team can now build, and how fast.In this episode, Mitchell and Matt talk through the real AI conversations they're having with clients - what lights up when a marketing director sees what's actually possible, how experienced developers still make the difference when things get complicated, and why the companies that will move fastest aren't the ones who ditch their web teams for AI tools, but the ones who combine the two.If you're a marketing director who's been carrying more than your job description says you should, this one's worth your time.

 

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