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Get Real with Unreal Digital Group  

Get Real with Unreal Digital Group

Candid conversations with entrepreneurs, investors, marketers and business leaders, exploring their wins, failures and the lessons that have shaped them along the way..

Author: Unreal Digital Group

Candid conversations with entrepreneurs, investors, marketers and business leaders, exploring their wins, failures and the lessons that have shaped them along the way.
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Language: en

Genres: Business, Marketing

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What’s Hype, What’s Next, and What’s Actually Working in Enterprise AI
Episode 15
Thursday, 13 November, 2025

In this episode of Get Real, we’re keeping it in the family. Cari and Dana sit down with Cari’s husband, Mark Smith, Partner and Chief Software Analyst at ISG, to unpack what’s really happening inside enterprise AI and why most companies are still getting it wrong.With more than three decades leading software innovation at SAP, Oracle, and Ventana Research, Mark has seen every wave of technology hype come and go. Together, the trio breaks down the current state of AI in business: what’s real, what’s still experimental, and how leaders can separate the marketing buzz from meaningful progress.They also dig into continuous learning, leadership in the age of automation, and why curiosity—not panic—is the most valuable skill for the future. And because this is Get Real, there’s plenty of laughter along the way—covering everything from Taylor Swift’s storytelling skills to frosty paws, airline snacks, and the (possible) addition of a third Samoyed to the household.What You’ll Learn:Why most companies aren’t failing at AI—they’re just learning faster than everThe real difference between generative and agentic AI (and why it matters)How to lead through technological transformation without losing your peopleWhy continuous learning beats “set-it-and-forget-it” automation every timeHow LinkedIn influence and authentic thought leadership still drive B2B impactWhat marketers get wrong about their tech stacks—and how to fix itThe Samoyed traits that make for better leaders (yes, really)Get ready for an honest, funny, and refreshingly human take on the tech that’s changing everything from the enterprise to the living room.

 

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