The ChannelAssist Podcast

Author: ChannelAssist Inc

Join us for great and informative conversations with passionate business leaders and advocates that pursue innovation, engagement & excellence in the channel.
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Language: en-us

Genres: Business, Management, Marketing

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Leading With Disruption In The Channel
Episode 2
Tuesday, 1 December, 2020

Join Richard Stevens in conversation with Greg de Bressac as they discuss the proactive approach Grass Valley took to launch a robust channel sales rep program during the pandemic. Gain insights into how Grass Valley invested in their channel and targeted indirect sales reps with engagement and incentives, rather than a traditional partner program.