The Brand Muffin Author: The Brand Muffin A podcast about all things creative branding all thoughtfully explored and tastefully debated. Hosted by Josh Forstot & Ian Koff. Be a guest on this podcast Language: en Genres: Arts, Design, Visual Arts Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: Get all podcast data

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EP. 18 // Should Brands Take a Stand?
Episode 18
Friday, 4 April, 2025

In today’s polarized world, silence isn’t just golden—it might be dangerous. But should brands step into the fray, or is neutrality the smartest move?    Some say taking a stand builds loyalty, while others argue it’s a fast track to alienating half your audience.    From Nike’s bold moves to Disney’s missteps, we break down when taking a stand works, when it backfires, and why the biggest risk isn’t speaking out—it’s doing it poorly.

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