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上課啦！041 洞悉價格背後的心理戰：訂價不是數學而是心理學，開價、議價、談判的技術
Episode 41
Sunday, 14 February, 2021

價格不是數學題目的解答，而是一種欲望的表達。圍繞在我們身邊的那些數字並非都「牢不可破」，也不像看起來的那樣有邏輯根據。在新的訂價心理學裡，價值是難以捉摸且難以預料的，就如同哈哈鏡映照出的影像一樣變化萬千。本書不僅是一本詳盡的議價與消費指南，更教導讀者開價、議價、談判的技術，從此不再受支配我們生活大小事的價格心理學所擺布! 樂天KOBO：https://www.kobo.com/tw/zh Powered by Firstory Hosting

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