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The Underdog Dentist Show - Dentistry, Dental Marketing Business Podcast from Gireesh LikhyaniAuthor: Gireesh Likhyani
The Underdog Dentist Show - Voice of Dentistry is the First Healthcare Business and Healthcare Marketing Podcast from India and Singapore from Dr. Gireesh Likhyani and Guests. Groundbreaking Ideas, Practical Business Marketing Strategies. Something you mustn't miss. Whether you are Starting Up or Practicing Dentistry, Learn about Advancements, Top Conversion Metrics in Healthcare Marketing, and Business Available on 15 Platforms Worldwide with 7000 listeners every month. Brought to you by Likhyani Group Singapore, Likhyani Healthcare Solutions, India Queries: show@underdogdentist.com Language: en-us Genres: Business, Entrepreneurship Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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AI Is Changing How Patients Find Doctors: What Healthcare Practices Need to Know w/ Dr. Gireesh Likhyani // Season 6 - Ep. #05
Episode 5
Wednesday, 2 September, 2026
AI is changing how patients search for healthcare.For years, a patient with a symptom might have searched online, called a clinic, asked a friend, or contacted their doctor. Now another option is entering that journey: asking an AI assistant.In this episode of The Underdog Dentist Show, Dr. Girish Likhani explores what this shift could mean for patient acquisition, healthcare marketing, independent clinics, doctors, dentists, and the digital patient journey. The important question isn't simply whether AI can answer healthcare questions.It is what happens when AI becomes the first point of contact between a patient and healthcare.The episode explores the idea of the digital front door in healthcare: the place a patient goes before making an appointment, choosing a provider, requesting a prescription, asking about a laboratory result, or deciding what to do next.Search engines historically gave patients multiple results and allowed them to choose where to go next. Conversational AI creates a different experience. It can provide an answer directly and, as these systems gain additional capabilities, potentially help patients take the next action as well. That creates an important business question for healthcare practices:Who owns the relationship before the patient reaches your clinic?We discuss why this could matter particularly for independent doctors, dentists, clinics, and healthcare practices that have traditionally competed through reputation, referrals, proximity, and long term patient relationships.The episode also looks at lessons from industries such as hotels, transportation, and food delivery, where platforms increasingly became intermediaries between businesses and their customers.Most importantly, we get practical.We discuss six areas healthcare practices can start working on:Building direct communication channels with patientsAnswering common patient questions through useful contentMaking appointment booking easierKeeping essential practice information accurate across digital platformsBuilding a recognizable personal brand around doctors and foundersTracking where new patients actually discover the practiceThe objective isn't to compete with AI on technology.It is to make sure your relationship with patients remains strong enough that your practice is not simply another option presented by somebody else's platform.If you're a doctor, dentist, clinic owner, hospital leader, healthcare entrepreneur, or healthcare marketer, this episode explores an important question about the future of healthcare discovery:When a patient needs help, who will they ask first?Listen to the complete episode of The Underdog Dentist Show.Subscribe for conversations around AI in healthcare, healthcare marketing, patient acquisition, digital health, healthcare technology, patient experience, clinic growth, and the business of healthcare.
