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Get Digital Marketing ResultsAuthor: Donna Botti
Digital Marketing news and actionable tips to grow your organization from Delos Inc. featuring our Tech News Tuesday #TNT tips, interviews and how-tos. Language: en Genres: Business, Marketing, News, Tech News Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Episode 460 - Are You Losing Leads at the Contact Page?
Episode 460
Monday, 17 August, 2026
You did the hard part. The marketing worked, the person is interested, and they're ready to reach out. Then something small gets in the way. They text and you call them back. They message a channel nobody checks. The form says "we'll be in touch," and they have no idea what that means. How people contact you is part of the customer experience, and it may be quietly costing you leads. In this episode of Get Digital Marketing Results, we look at how customers contact your business, how you want them to contact you, and why your website and Google Business Profile need to make that path clear. What's covered: ✅ Why the channel a customer chooses is a clue about how they want to talk ✅ How Google calling and texting businesses makes contact part of search itself ✅ Why you should only offer the channels you'll actually monitor ✅ What a good contact page includes beyond name, address, and a form ✅ The three questions your contact page has to answer Three action steps for this week: List every place someone can currently contact you: phone, form, email, text, online booking, Google profile, and social DMs. Decide which channels you actually want to promote, and who's responsible for each one. Update your contact page and Google Business Profile so the next step is clear, the response expectation is honest, and people know which channel to use for what. Show notes: www.delosinc.com/episode460 Subscribe for more actionable digital marketing tips for local and regional service businesses.
