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Virtual Summit Secrets Podcast: Virtual Summit Planning, Marketing, and Monetization Strategies for Online Entrepreneurs  

Virtual Summit Secrets Podcast: Virtual Summit Planning, Marketing, and Monetization Strategies for Online Entrepreneurs

Author: Jenny Suneson Lindsey Aleson Virtual Summit Strategist for Coaches, Course Creators, and Service Providers

The Virtual Summit Secrets Podcast is your guide for #allthethings when it comes to hosting a killer virtual summit. If you want to grow your income, impact, and influence, through virtual summits, grab your headphones! You will find episodes on everything from planning your first virtual summit to speaker outreach coordination to promotion and everything in between!Your hosts, Jenny Suneson Lindsey Aleson, are extremely passionate about virtual summits and owner the summit support agency Summit Success Squad. Between the two of then, they've hosted over 6 virtual summits and helped countless others do the same.
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Language: en

Genres: Business, Entrepreneurship, Marketing

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52. The Biggest Summit Opinions We Have (That Not Everyone Agrees With)
Episode 52
Wednesday, 16 September, 2026

What if some of the things you’ve been told you need for a successful virtual summit are actually making your event harder to host, harder for attendees to navigate, and harder to get results from?In this episode of the Virtual Summit Secrets Podcast, Jenny and Lindsay are sharing their biggest and sometimes controversial opinions about what actually makes a virtual summit successful. From speaker count and Facebook groups to fancy branding, massive bonus bundles, live sessions, replay access, and registration numbers, they’re challenging the “this is just how summits are done” mentality.In this episode, you’ll discover:Why bigger summits aren’t automatically better or more profitableWhen having more speakers can actually create attendee overwhelmWhether you really need a Facebook group for your summitWhy fancy branding shouldn’t replace solid summit strategyWhy extended replay access may not be enough to sell your VIP offerHow implementation and support can create more value than more contentThe pros and cons of live versus prerecorded summit sessionsWhy you don’t need thousands of registrations to host a successful summitHow to turn an existing summit into a long-term business assetWhy the attendee experience should be your top priorityHow to make your summit a win for speakers, attendees, and your businessThe questions you should ask before adding another feature, speaker, bonus, or element to your eventBecause you don’t need to build the biggest summit.You need to build the right summit for your audience, your business, and your goals.

 

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