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The Consistency Corner: Strategic Social Media for Marketing to MomsAuthor: Ruthie Sterrett Marketing Strategist for Mom Founders
A marketing strategy podcast for mom founders who are done feeling overwhelmed by content, social media, and the pressure to show up online everywhere, all the time.Hosted by Ruthie Sterrett, marketing strategist, agency owner, and founder of The Consistency Corner, this show is for the mom entrepreneur who already knows the basics of marketing but is too busy, too stretched, or too mentally maxed out to carry it all alone.This isnt a tactics podcast. Its a marketing thinking partner in your earbuds.Inside each episode, youll get:Honest conversations about the mental load of marketing and motherhoodStrategic clarity on social media, content planning, and visibility without burnoutReal talk about capacity, consistency, and what it looks like to market your business without losing yourself in the processFounder-to-founder perspective from someone who implements daily, not someone teaching theoryIf marketing has started to feel like another full-time job you never applied for, this podcast will feel like a deep breath.New episodes drop weekly. Find Ruthie at theconsistencycorner.com or @theconsistencycorner on Instagram. Language: en-us Genres: Business, Entrepreneurship, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
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How I Plan My Marketing Year (And Why It's Not January to December)
Tuesday, 28 July, 2026
If it's August and you feel like you already missed your window to plan the rest of the year, this episode is your permission to start anyway.In this episode of The Consistency Corner, Ruthie walks through why she plans her marketing year July to June instead of January to December, and how mapping your actual capacity (not your fantasy workload) changes everything about how sustainable your marketing feels. She breaks down the final phase of the Cornerstone Framework, C5: Consistency and Capacity, and shows you how to name your marketing floor, your ideal, and your launch window before back to school season pulls your attention in six directions.This isn't about doing more. It's about building a rhythm that survives the calendar flip because it was designed for the calendar you actually live in.You'll learn how to map your audience's year alongside your own, why "projects" (SEO, website updates, brand photos) drain the same capacity pool as your ongoing content, and why Ruthie's own floor is just two things: the podcast and the Friday email.Join Ruthie at the next Marketing Mixer on August 20th for more conversations on capacity during back to school season. Register at {consistencycorner.com/mixer}.Join the next Marketing Mixer, a virtual networking event for mom founders. Don't forget to subscribe to the podcast so you never miss an episode, and follow along over on Instagram! @ruthie.sterrett@theconsistencycorner
