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Tiny Marketing: Marketing strategies and systems for B2B service business founders.Author: Sarah Noel Block
Welcome to the Tiny Marketing Podcastthe ultimate resource tailored for solo marketers and small teams! Do you find yourself as the lone warrior in a tiny marketing department or juggling marketing duties on top of everything else? Then this is the podcast for you. Dive deep with Sarah Noel Block, founder of Tiny Marketing, as she demystifies the art of achieving big results with limited resources.In each episode, you'll discover actionable strategies to:Craft Powerful Content: Learn how to create content that resonates and converts, even with limited resources.Master Repurposing: Find out how to give old content new life and extend its reach without additional effort.Expand Your Brand: Boost your visibility and influence with strategies tailored for small teams.Join us at Tiny Marketing where we transform small-scale operations into powerhouse marketing engines. Discover more ways to refine and optimize your marketing strategy at Sarah Noel Block. Lets make marketing manageable! Language: en-us Genres: Business, Entrepreneurship, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
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Ep 135: Growth Hacking Your Email List | Expert Guest Tracy Beavers
Saturday, 3 May, 2025
Send us a textBuilding an email list from scratch can feel overwhelming, especially when you're staring at zero subscribers and wondering how to attract your ideal clients. In this illuminating conversation with Tracy Beavers, we uncover a powerful "hack" that combines platform specialization, profile optimization, and strategic lead magnets to rapidly grow your subscriber base without burning yourself out.Tracy shares her journey from corporate burnout to becoming a business and sales coach who helps entrepreneurs create the impression they're "everywhere" online without actually being glued to social media 24/7. Her approach focuses on choosing one platform where you feel comfortable, creating consistent content that attracts your ideal audience, and optimizing every aspect of your profile to funnel visitors directly to your email list.Rather than creating generic lead magnets, Tracy recommends reverse-engineering from your paid offerings—developing freebies that naturally bridge the gap between awareness and your ultimate solution. Adding video elements to these resources creates an immediate connection, allowing potential subscribers to experience your teaching style and personality before committing further.The most surprising insight? Tracy reveals how she grows her free Facebook group by hundreds of members monthly without sending a single invitation. Her "attraction marketing" approach relies on authentic engagement in other communities where her ideal clients already gather. By providing genuine value without obvious self-promotion, she naturally draws people into her world where they eagerly join her email list.For those who struggle with consistency, Tracy offers a brilliant content creation hack: mapping 90 days of social media topics in just 30 minutes, focusing each week on a single theme rather than scrambling for daily ideas. This approach ensures your messaging stays cohesive while maintaining the steady visibility that algorithms reward.Whether you're starting from zero subscribers or looking to accelerate your current growth, this episode delivers immediately actionable strategies to transform your "sad little list" into your most valuable marketing asset. The secret isn't working harder—it's working smarter with systems that continue building your audience even when you're not actively "marketing."Tracy BeaversAs CEO and Founder of Tracy Beavers Coaching, Tracy has a proven trJoin my events community for FREE monthly events.I offer free events each month to help you master your business's growth through marketing, sales, systems, and offer strategy. Join the community here! Are you tired of prospects ghosting you? With a Gateway Offer, that won't happen.Over the next Ten Days, we will launch and sell our Gateway Offers with the goal of reaching booked-out status!Join the challenge here.Support the showJoin the Tiny Marketing Club >>> Join the ClubCome tour my digital home :) >>>WebsiteWanna be friends? >>> LinkedInLet's chat every Tuesday! >>> NewsletterCatch the video podcast on YouTube >>>YouTube