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The Little Questions  

The Little Questions

Author: Apella Advisors

Welcome to The Little Questions podcast from Apella Advisors. In each episode, we tackle a critical little question, covering topics from across the world of communications, corporate affairs and beyond.
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Language: en

Genres: Business, Management, Marketing

Contact email: Get it

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Little Questions - 100 NOT OUT and still knocking it out the park
Episode 100
Tuesday, 21 April, 2026

We're proud to have provided 100 informative, humorous, and occasionally thrilling episodes of Little Questions - the podcast for all of us working with or working in Corporate Affairs, Communications and PR. To mark our 100th episode, we have gone back into the archives and pulled moments from the conversations that still resonate. In this special episode - the last to be hosted by Matt Young and Andrew Brown - we look back at some of the best moments from our last 100 shows: PR - is it a trade, an art, a profession - or are we just making it up? The challenge of explaining what you actually do for a living - to anyone, but especially your mother - gets a proper airing. The CEOs who get it. Amanda Blanc (CEO @ AVIVA) "total brutal honesty, no smoke-blowing please". Henry Englehart (Founder of Admiral), who heard himself discussed in the storytelling episode, asked to come on, and delivered a very direct conversation about leadership communications. Winners, losers in the world of Comms: Shania Twain. Matt Hancock. Elon Musk. A Jaguar rebrand with no actual plan behind it. Thank You for Smoking. Edina Monsoon. Deciding who you will and won't represent. And the statistic that still surprises us… some of you have listened to several of the episodes more than once. What are you all doing with your lives!? Little Questions will remain at batting crease and will be looking to make another 100 episodes. So Apella partners, Jenny Scott and James Kirkup, will shortly be putting on the pads and helmets, and ready to knock up another century of wisdom and wit. Want to share your thoughts or ideas for future topics? you can get in touch at podcast@apellaadvisors.com. Please consider leaving us a review. Andrew Brown; formerly Director of Communications and Public affairs at Ageas Insurance, has more than ten years' experience leading the corporate affairs functions for global, listed, multifaceted firms across a range of regulated and unregulated sectors. He has considerable experience in issues, crisis and change management as well as reputation sentiment analysis and insight. Formerly Director of Communications at Drax Group plc. Matt Young has 25 years of experience across media relations, public affairs, regulatory development, employee engagement, brand development, competition and CSR. Group corporate affairs director at Lloyds Banking Group, part of the senior team which rescued the bank and rebuilt its reputation following the financial crisis. Formerly communications director at Santander UK and board member of the BBA. This podcast is produced by The Podcast Coach.  

 

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