Content Community Commerce

Author: Robbie Fitzwater & Tim Lowry

Our goal is to educate, inform and empower eCommerce entrepreneurs and marketers to better understand how to build sustainable marketing systems and unpack concepts that may seem challenging. We will lean on topics around SEO and Email and spread out from there to cover how everything fits into a larger eCommerce ecosystem.
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Language: en-us

Genres: Business, Entrepreneurship, Marketing

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Peak Marketing Moments: Showing Up When It Matters
Episode 38
Monday, 26 January, 2026

In this episode, Tim and Robbie break down why Black Friday shouldn't be the only moment your brand plans for. They explore how marketers can identify and build meaningful peak moments throughout the year by understanding seasonality, customer planning phases, and personal milestones. From riding emotional highs after events to earning the right to show up in personal moments, this conversation offers a practical framework for creating marketing that feels timely, relevant, and valuable—without adding to the noise. Let's connect: schedule a call