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Your Path to Book PublishingAuthor: Juxtabook
Writing a nonfiction book is one thing. Publishing it with purposeand turning it into a powerful platform for your businessis another.Youve poured your heart into your nonfiction bookand now youre ready to publish it, market it, and use it to grow your business. But with so many book publishing options (self-publishing, hybrid, traditional), how do you choose the best one for your goals?Welcome to Your Path to Book Publishingthe podcast that guides nonfiction business and self-help authors through the five essential phases of the author journey: Book Development, Book Publishing, Author Branding, Launch & Book Marketing, and Beyond the Book.Hosted by publishing strategist Zach Kristensen and powered by Juxtabook, each bite-sized episode helps you answer the real questions:Whats the best book publishing path for meself-publishing, hybrid, or traditional?How do engage in book marketing effectively?How do I use my book to boost visibility, increase sales, and attract new clients or speaking gigs?This show isnt just about book publishingits about turning your book into a strategic business asset. Whether you want to build your authority, streamline your marketing, or sell 10,000 copies in your first year, were here to help you make it happen.Turn Your Book Into a Business AssetNot Just a Passion ProjectHit play to discover how to confidently publish your book, launch with purpose, and build a legacy that lasts. Language: en Genres: Arts, Books, Business, Entrepreneurship Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
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How Publishing a Book Elevates Your Authority, Brand, and Speaking Opportunities | Denise M. Thomas
Episode 133
Monday, 16 March, 2026
Many aspiring nonfiction authors hope that publishing a book will open new doors for their career.But what actually happens after you publish a book?For many coaches, consultants, speakers, and thought leaders writing a nonfiction book, publishing is about more than becoming a published author. It’s about building authority, strengthening credibility, and creating new opportunities to grow a personal brand or business.Yet many aspiring authors still wonder:Will writing a book actually help grow my brand?Will publishing a book lead to speaking opportunities or new clients?And how do authors turn a book into something that continues creating impact long after launch?In this episode of Your Path to Book Publishing, Zach Kristensen sits down with Denise Thomas, executive communication coach and author of The Only One in the Room, to talk about her real-world experience writing and publishing her nonfiction leadership book.Denise shares what it was like moving from the idea of writing a book to becoming a published author—and how the book has already influenced her author brand, leadership work, and speaking opportunities just months after its release.In this episode, you’ll hear about:Denise’s journey writing and publishing a nonfiction bookHow publishing a book can elevate your authority and credibilityThe role relationships play in supporting a successful book launchHow Denise used print-on-demand book publishing and e-commerce to sell books directly to readersWhy organizations often purchase books in bulk for leadership development and professional growthDenise also shares advice for aspiring nonfiction authors who feel called to write a book but aren’t sure where to start.Coming NextNext week’s episode features ghostwriter and author Emily Crookston, where we’ll discuss:Working with a ghostwriter to write a bookHow authors can get their ideas onto the page fasterThe evolving role of AI in the book-writing processLearn more about Your Path to Book Publishing by visiting Juxtabook.com and discover if traditional publishing, self-publishing, or hybrid publishing is right for you. Liked this episode? Share it and tag us on Instagram @juxtabookpress Connect with the Host on LinkedIn: @ZachKristensenLove the show? Leave a review and let us know!CONNECT WITH US: Website | Instagram | Facebook
