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Coffee Man Show"Covering New Grounds" is the slogan here at the Author: Ed Barnett
"Covering New Grounds" is the slogan here at the Coffee Man Show. Our mission is to Enrich Culture, Inspire Entrepreneurs, and Inform Coffee Lovers. You get the personal stories behind specialty coffee shops and their owners along with others in the industry. You will be introduced to the minds behind today's greatest coffee shops and find tips on making a better cup of coffee at home. You may even learn more about what coffee farming is all about. Prepare to roast! Language: en Genres: Society & Culture Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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009: Loren Nason: Diesel Brew
Thursday, 1 January, 2015
One of the cool things in life is looking back at the people and relationships that sparked ideas that lead to action, and as with today’s guest, lead to a beverage. In this episode , you can see the Nason brother's truck driving dad influence the Diesel Brew brand. Also in the mix was Jesse’s professor who exposed him to excellent coffee made with a hand grinder and pour over method. Perhaps most critical to the birth of Diesel Brew was Loren’s Dr. who told him to stop drinking soda. “Diesel Brew is organic, cold brewed coffee that will give you a strong caffeine kick without the bitter and acidic taste of conventional coffee. Roasted, brewed and bottled in Southern California, the Nason brothers created Diesel Brew as a tribute to their truck driving father.” I started driving eighteen wheelers in North Idaho at age eighteen so I immediately resonated with the truck logo and the power of the brand as a whole. While not a coffee shop, these beverage brewing brothers definitely have their place on The Coffee Man Show and the growing cold brew scene at large.
