![]() |
The Billboard Mastery PodcastWelcome to the Billboard Mastery Podcast, where you will learn the correct way to identify, evaluate, negotiate, perform diligence on, select the construction type, build, rent the ad space and operate billboard signs. Author: Frank Rolfe
Welcome to the Billboard Mastery Podcast, where you will learn the correct way to identify, evaluate, negotiate, perform diligence on, select the construction type, build, rent the ad space and operate billboard signs. And now here is your host the guy that built from scratch the largest privately-owned billboard company in Dallas/Ft. Worth Frank Rolfe. Language: en-us Contact email: Get it Feed URL: Get it iTunes ID: Get it |
Listen Now...
The Laws Of Negotiation
Episode 128
Friday, 17 October, 2025
Every billboard deal begins and ends with a successful negotiation of terms. But many people don’t understand the mechanics of these transactions and the science behind them. In this Billboard Mastery podcast we’re going to explore the art form known as American contract negotiation.













