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Leadership 2.0Author: Dirk Verburg
Welcome to the 'Leadership 2.0' podcast! I believe that leadership is very important for two reasons. First of all, the decisions leaders take, and their capabilities to implement these decisions, are the most important differentiators between the success and failure of the organizations they work for. Secondly, leaders make a huge difference in the well-being of the people in their organizations, and, finally, for the well-being of our society as a whole. This podcast presents interviews with thought leaders and practitioners in the area of leadership, to inspire you to become the best leader you can be! What my guests say about this Podcast: 'You ask very good questions', 'You really do your research', 'You go beyond the surface'. So, if you want to listen to dialogues about leadership that go beyond the surface, this podcast is probably for you! Happy listening, and, please let me know what you think! Language: en-us Genres: Business, Careers, Management Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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30. Maximising the business opportunity of generational diversity - Rebecca Robins and Patrick Dunne
Episode 30
Thursday, 24 July, 2025
'We live in the most Generationally Diverse Demographic' (Rebecca Robins).Unfortunately, generational differences are often seen as a source of problems - sometimes misunderstood, and exaggerated by social media..However, what would happen if we saw Generational Differences as Opportunities instead of Issues?This is precisely the topic of the book 'Five Generations at Work: How We Win Together, For Good' by Rebeca Robins and Patrick Dunne.In the 30th episode of the Leadership 2.0 podcast, I interview Rebeca Robins and Patrick Dunne about 'Maximising the business opportunity of generational diversity'During our conversation, we discussed the following topics:Are generational differences real?Friction Points and StereotypesRespect between GenerationsTurning Generational Labels into Generational LensesUsing Generational Lenses to gain a Competitive AdvantageAre Family Companies ahead of Publicly Traded Companies? Generational Differences and Brand RelevanceAgeism, Social Tension, and having 'an Africa Strategy'Do younger Generations want to Learn from older ones?Next Generation Boards versus Focus GroupsFinal Thoughts ► About Rebeca RobinsRebecca Robins is a global advisor and expert in brands, leadership and cultures of excellence, also advising on inter-generational collaboration in the five generational workplace. Her work spans leading brands and organisations across the world, including: AstraZeneca, British Airways, Burberry, HUGO BOSS, LEGO, LVMH, Reuters, alongside Universities, founder and family businesses. Rebecca is the author of two industry-leading books on brands and culture, and also writes for numerous leading publications. A postgraduate of Cambridge University, Rebecca is ever at the intersection of education and industry as lecturer and programme advisor, and is a Board Trustee at The EY Foundation.► About Patrick DunnePatrick Dunne is an experienced Chair with extensive experience of working with boards in Europe, Africa, Asia and North America. Currently Chair of board consultancy Boardelta and the charities the Royal Voluntary Service and ESSA- Education Sub Saharan Africa.He gained this experience with Air Products and FTSE100 3i Group plc where he was Communications Director, a member of its Operating Committee and Chairman of its Operational Risk forum.Patrick is author of the award-winning book “Boards” and co-author of "Five Generations at Work", a member of the Higgs Review and Visiting Professor at Cranfield University.He also has extensive experience of developing social enterprises, most notably with Leap Confronting Conflict, the EY Foundation and Warwick in Africa.Patrick was awarded an OBE in the Kings Honours list in 2023 for services to charity and philanthropy in Africa and the UK.► 'The Book: Five Generations at Work - How We Win Together, For Good'https://www.amazon.com/Five-Generations-Work-Together-Good/dp/139425220XAny questions or comments? Press this link and send me a message!
