Voices of the Valley

Author: Western Growers

Do you want to go behind the scenes and learn about how the food gets on your table? Hear about the complex world of agricultural policy, food safety, crop protection, disease control and more from the most influential people working in farming. Be sure to tune in each week as we delve deeper into the inner workings of our food system.
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Language: en-us

Genres: Arts, Food

Contact email: Get it

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iTunes ID: Get it

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Six Generations of Farming in California’s Central Valley
Wednesday, 3 September, 2025

On the latest episode of Voices of the Valley, Western Growers hangs out with Cannon Michael, President and CEO of Bowles Farming Company, and the sixth generation to run his family’s farm. Cannon takes us behind the scenes of a truly unique operation that grows everything from tomatoes and melons to pistachios and cotton, while also caring for thousands of acres of wildlife habitat. Cannon also discusses the importance of water to California agriculture, his work on regional waterboards and how Bowles Farming is investing in sustainability and leadership to shape the future of farming.