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She's Busy AFAuthor: Lauren Loreto & Aurrie Hicks
Ever feel like your marketing strategy and business plan is a maze of endless to-dos? MAPPED OUT is your GPS to breakthrough growth, minus the headaches. Think of us as your savvy road trip companions who've not only survived the marketing wildernesswe've mastered it.Lauren and Aurrie here, battle-tested marketers who've built businesses from the ground up. We're ditching the fluff and corporate-speak to give you the real deal: strategies that actually work, stories from the trenches, and those "why didn't I think of that?" moments that'll transform your approach.Every episode is like having coffee (or a stiff and needed drink) with that marketing friend who tells it straight, shares their secret weapons, and genuinely wants you to win. Whether you're dreaming up your next campaign or feeling stuck in the daily grind, consider this your official permission slip to simplify, amplify, and enjoy the ride. Buckle upyour marketing journey just got a whole lot more interesting. Language: en-us Genres: Business, Education, Entrepreneurship, How To Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Flight Deck #2: 3 AI Tools Every Marketer Needs
Thursday, 20 February, 2025
Ready for a quick flight? This week, Aurrie's flying solo while Lauren's on vacation to break down the AI summary tools that are revolutionizing how we capture and use information.What's On The Radar:Meeting Transcripts & Recaps: Deep dive into Otter and Fathom for automated meeting notesContent Repurposing: How PodSqueeze transforms long-form content into social-ready clipsTime-Saving Tips: Ways to free up your team from unnecessary note-takingResources Mentioned:FathomOtterPodSqueezeClaudeToday's flight is brought to you by Juliet Wine. Ready to check all the boxes with sustainable, female-founded wine that contains zero sugar per glass? Visit DrinkJuliet.com and use code MAPPEDOUT for 15% off your purchase. No corkscrew, no pressure - Juliet is always ready to pour when you are!Map Check: AI summaries = less busy work, more focus. Start by auditing your workflow to see where these tools could make your collaboration smoother.Connect With Us: @mappedoutpod mappedoutpod.comMeet Your Hosts:👩💻 Lauren LoretoFounder of Brand Good Time, Lauren specializes in helping disruptive, founder-led brands break through the noise with bold, strategic marketing.Website: brandgoodtime.comInstagram: @brandgoodtimeLinkedIn: linkedin.com/in/laurenloreto👩💻 Aurrie HicksFounder of Hopson Rae, Aurrie has over a decade of experience developing marketing strategies and managing brand identities for 130+ clients.Website: hopsonrae.comInstagram: @hopsonraeLinkedIn: linkedin.com/in/aurriehicksReady for your next marketing destination? Don't forget to subscribe to Mapped Out wherever you get your podcasts.
