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FastForward  

FastForward

Author: FastForward

FastForward answers the questions that keep entrepreneurs awake at night. Hosted by Patricia Keating, programme director at Tech Manchester, this podcast features interviews with experts covering everything you need to know about starting a business including; branding, marketing, mentoring, funding and investment, recruitment and everything in between. Founders also share their experiences of startup life. Packed with tips and advice FastForward gives you all you need turn your business ideas into reality.
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Language: en

Genres: Business, Entrepreneurship, Investing

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116: Grant Funding For Innovation
Episode 116
Tuesday, 19 January, 2021

Crisis spawns Necessity. Necessity fuels Innovation. McKinsey & Co have reported that the pandemic response is that Companies are deprioritizing innovation to concentrate on four things: shoring up their core business, pursuing known opportunity spaces, conserving cash and minimizing risk,  However in past crises, companies that invested in innovation delivered superior growth and performance postcrisis.  JFK once observed that the word “crisis” in Chinese is made up of two characters—danger, and opportunity. He may not have been entirely correct on the linguistics, but the sentiment is true enough.  How do companies find creative ways to continue fund their innovative projects?  Dr Vivien Badout, CEO of DRIAD innovation consultancy for deep-tech start-ups and SMEs.  and expert in innovation grant funding joins us to help answer that question    Website  https://www.driad.co/  Youtube  https://www.youtube.com/channel/UCceXHh0iIjRgPWkZ_Clschg 

 

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