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A Well-Designed Business® | Interior Design Business PodcastAuthor: LuAnn Nigara Language: en Genres: Arts, Business, Design Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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1243: Jewel Marlowe: Curating a Bespoke Design Experience
Sunday, 8 November, 2026
Today with Jewel Marlowe: There is a difference between a client who wants to help you make design decisions and a client who wants to experience the world of design alongside you. And understanding that difference could open the door to an entirely new service offering. Today on A Well-Designed Business®, LuAnn welcomes luxury interior designer Jewel Marlowe to discuss an unexpected discovery she made while working with a client. What began as a departure from Jewel's established design process became something neither she nor her client had anticipated. He enjoyed the opportunity to explore the design world through Jewel's expertise, and Jewel found herself enjoying the experience just as much. We're not talking about taking a client to the paint store or spending hours debating selections. We're talking about creating a curated, personal experience that allows a client to discover beautiful materials, furnishings, and resources with an experienced designer leading the way. For Jewel, the question became: Could this be something she intentionally offers to more clients? And if so, how does she attract the right clients, structure the service, and make sure the budget supports the additional time and attention? LuAnn and Jewel explore the difference between accommodating a client and recognizing a genuine business opportunity. They discuss the importance of qualifying clients, protecting profitability, maintaining professional leadership, and knowing when it makes sense to adapt an established process. Because a bespoke experience should never mean an undefined scope of work. In this episode, you'll learn: Why a client who wants to participate in design decisions is different from one who wants a curated experience of the design world. How an unexpected client request can reveal an opportunity for a new service. Why the right client and the right budget are essential to making this type of experience profitable. How to maintain your professional leadership while creating a more personal, immersive experience. What to consider before turning a one-time client experience into an intentional part of your business model. If you've ever wondered whether there's room in your business for a different kind of client experience, this conversation will help you think through the opportunity and the business decisions that need to support it. More about Jewel Marlowe: Designing unique and client-specific homes is a passion for Jewel Marlowe. Melding eras, colors, and luxury finishes is the particular alchemy she employs to reveal gorgeous rooms that reflect the personality of its inhabitants. Employing her unique knack for mixing soulful finds with quality furnishings brands, Jewel is recognized for creating sophisticated, curated and glamorous spaces. Jewel traces her eclectic roots to time spent living in England, nearly two decades ago. There, she religiously attended the British furniture auctions to buy and resell her finds. The auctions affirmed her equal love for a Georgian bow front dresser and an Atollo Mushroom table lamp. Through the artful and imaginative combining of such objects, Jewel brings her interiors to life with real drama. Connect with Jewel Marlowe: Website Instagram Facebook Connect with LuAnn Nigara: LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast What’s new with LuAnn Nigara: RSVP to the 10th Birthday Party for A Well-Designed Business Podcast in HPMKT Boardroom for Creatives Watch the Docuseries! https://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Other Shows Mentioned: Episode 287: Sandra Espinet: Keys to a Luxury Interior Design Brand Episode 976: On Air Strategy Sessions: Is a Disconnect Causing Your Ideal Clients to Walk Away? Episode 1216: Sponsored Show | Sandra Funk: The Season That Tested Everything She Built Episode 1068: Power Talk Friday: Sandra Funk: How “Sleeping in Your Guest Room” Can Make You RICH Episode 986: Power Talk Friday: Sandra Funk: Boundaries and Expectations are a Few of My Favorite Things Episode 895: Power Talk Friday: Sandra Funk: The Millionaire Mindset for Interior Designers Episode 845: Power Talk Friday: Sandra Funk: Stop Apologizing and Start Communicating Episode 801: Power Talk Friday: Sandra Funk: How Mistakes and Obstacles Led to Growth & Transformation Episode 753: Sandra Funk: How to Grow a Thriving Luxury Interior Design Business Episode 660: Sandra Funk: Level Up Your Business Through Mentorship, Coaching, and Classes. Sponsored Show: “Interior Design Standard” Episode 585: Sandra Funk: Helping Designers Improve Their Business Systems Episode 520: Power Talk Friday: Sandra Funk: The Interior Design Standard is Here! Episode 145: Sandra Funk of House of Funk: Why and How She Re-Branded her 10 Year old Firm Episode 02: The Importance of Systems for a Profitable Interior Design Business With Sandra Funk Levy Resources Mentioned: Sandra Funk's Interior Design Standard: https://interiordesignstandard.com/luann Studio Designer / Mydoma: https://studiodesigner.com/awdb Kravet: https://kravet.com
