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Firsts by DeenaAuthor: Deena Aljuhani Abdulaziz
For the love of fashion's origins and pop-culture moments that have shaped the world. From how we think to how one dresses and views art and self expression; Firsts is a podcast series unlike any other that will raise the IQ of fashion aficionados and experts respectively. Seasoned buyer and curator, Deena Abdulaziz boldly raises against-the-grain conversations on fashion, art, and culture with special guests. These educational and effervescent conversations deliver new meaning about the most iconic and prominent creations at the zeitgeist of culture.Reach out to us at info@deenathe1st.com for feedback or suggestions! Hosted on Acast. See acast.com/privacy for more information. Language: en Genres: Arts, Fashion & Beauty, Society & Culture Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
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Beyond Assumptions: How Brands Can Truly Connect with Middle Eastern Consumers
Episode 14
Thursday, 20 February, 2025
Why do brands misunderstand the Middle Eastern consumer? It’s a question we’re tackling head-on in this episode of Firsts.Deena is joined by Philippa Morgan, Executive Director of International Markets at Dazed Media and Creative Strategy Director + Lead Editor at Deenathe1st. With a history of collaboration dating back to Vogue Arabia, Deena and Philippa bring deep industry knowledge to the table. Philippa has launched global publications at Condé Nast and most recently oversaw the launch of Dazed MENA. While Deena, a Saudi-American fashion authority, has an unparalleled pulse on Arab consumer culture.Together, they break down what brands get wrong, how they can do better, and celebrate designers who successfully blend heritage with contemporary design. Expect a bold, against-the-grain conversation—classic Firsts style. Hosted on Acast. See acast.com/privacy for more information.