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Content Etc.Marketing meets storytelling for creative small businesses Author: Michelle Gately
Content Etc podcast is a collection of advice and encouragement to help you overcome the challenges of marketing your small business. It's perfect for product or service-based businesses who want to understand and improve their content marketing efforts. Host Michelle Gately from Word By Word Storytelling will help you gently and sustainably grow your business, build genuine customer relationships and enjoy the creative process. Theme music by MarkJuly from Pixabay. Language: en Genres: Business, Entrepreneurship, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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A simple process for planning content to connect with your dream people
Episode 9
Wednesday, 18 October, 2023
Planning content that feels enjoyable to create and connects with your ideal audience? Yes, please! In this episode, I'm walking you through the process I use to plan out long-form and social content, including the questions you should be asking yourself for every single piece of content you publish. This is the process you can repeat each month, quarter, or for a set launch period. And don't forget to come tell me on Instagram if you use it to plan out some content! ✏️ Get a short and simple copywriting tip in your inbox every Thursday when you join Notes from the Margin. Plus, you'll get chatty story-led emails sharing lessons from behind the scenes of marketing a small business. Sign up here. Links to things mentioned in this episode: 7 places to find fresh content ideas for your small businessWant to get me on your marketing team?There are a few ways we can work together to round out 2023.Power Hours: for tailored marketing advice and supportThe Copy Edit: for a thorough audit of your DIY copy, with re-writes you can add to your website straight away. Take a look inside an edit to see what's included.Custom copywriting: for fresh website wordsMonthly content: for consistent, story-led blogs and emails
