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The Louis Shulman PodcastDeep conversations with world-class entrepreneurs, investors, and authors. Author: By Louis Shulman
Practical advice from top founders about how to scale your business. louisshulmanpod.substack.com Language: en Genres: Business, Entrepreneurship, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Building a 65K+ Subscriber Psychedelic Newsletter In 23 Months 🍄
Thursday, 4 December, 2025
Henry Winslow is the founder and editor of Tricycle Day, a twice-weekly newsletter that distills psychedelic research, policy, and culture into a 10-minute read. In just two years, Henry’s grown an audience of over 65,000 subscribers by combining brute-force outreach, diversified revenue streams, and community building.In This Episode, We Cover:(05:39) Evolving Tricycle Day’s Business Model(08:04) Growing Subscribers with Brute Force(11:08) Newsletter Formats: Roundup vs. Q&A(16:36) Turning Readers into a Community(22:19) Upstream Marketing: From Problem to Solution(28:06) Email Deliverability & Censorship Battles(34:00) Customizing Your Community Platform(39:22) Using Events to Build Your Brand(45:01) The MDMA Therapy Approval Rollercoaster This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulmanpod.substack.com
