SoDA Series LIVE - On Air

Author: SoDA Series Live

Adobe offers groundbreaking technology that empowers everyone, everywhere to imagine, create, and bring any digital experience to life. SoDA is a global network of innovative digital agencies. Together they bring you SoDA Series Live On Air, the podcast edition of our LinkedIn livestream conversations with creative leaders from around the world. Here they share their personal experiences, professional journeys, and what keeps them inspired to innovate. About Adobe: adobe.com About SoDA: sodaspeaks.com
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A Converstation with Pereira & O'Dell: On Creativity, Collaboration, and Adaptability in the Age of AI
Episode 1
Friday, 9 January, 2026

PJ Pereira, Creative Chairman & Co-Founder at Pereira O’Dell, joins Adobe for a lively discussion on AI’s impact on the creative community, the risks of homogenization in design, and the importance of preserving authenticity and imagination in a rapidly changing technological landscape. We’ll explore the balance between human originality and machine-generated content, and share strategies for staying ahead by recognizing patterns, embracing research, and keeping a unique voice.SPEAKER BIOPJ Pereira is an industry veteran of over 20 years, known for co-founding independent award-winning creative agency, Pereira O’Dell. In 2023, PJ was also named Chief Creative Officer of independent agency network Serviceplan Americas. He’s been named to Adweek's Creative 100, Ad Age's Creativity 50, 4A's 100 People Who Make Advertising Great, and most recently Adweek’s AI Champion of the Year in 2023. His interest in AI led him to co-found AI incubation and innovation lab, Silverside AI, as a company within Pereira O’Dell. In 2023, PJ released a novel called The Girl From Wudang, a novel about artificial intelligence, martial arts, and immortality. Pereira is a pioneer in the marketing world, sitting at the intersection of tech, entertainment and advertising. His credentials have made him one of the industry's most influential and respected creatives. As a board member for the Ad Council, PJ has led award-winning initiatives including the “It’s Up To You” Vaccination campaign. Outside of his work in advertising, PJ is a novelist of 12 years, and a martial artist with multiple black belts.LINKSPJ Pereira LINKEDIN Pereira WebsiteMentions:Three Body Problem, part of a trilogy of books and a show on NetflixGirl from Wudang, PJ's bookThe Beauty Inside campaignHOSTTalin Wadsworth__About Adobe: Adobe offers groundbreaking technology that empowers everyone, everywhere to imagine, create, and bring any digital experience to life. ⁠www.adobe.com⁠About SoDA: SoDA is a global network of innovative digital agencies. ⁠www.sodaspeaks.com⁠__Edited with Adobe Podcast: ⁠podcast.adobe.com⁠. For more information please contact ⁠sodaserieslive@adobe.com⁠