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Conquer Risk PodcastAuthor: Potomac Studios
Potomac Studios' Conquer Risk Podcast takes an intelligent and irreverent approach to conquer the many challenges advisors face. Join us for our honest, uncensored takes on market trends, operations, marketing, and the business of running an RIA firm.Enjoy the show? Please rate and review. Here are a couple of our favorites: "Great insight and fun format! Keep up the great work, looking forward to the next episode!" LinkedIn Comment "What a bunch of unprofessional nonsense." X CommentCheck out our YouTube channel: https://www.youtube.com/@potomacstudios Learn more about Potomac: https://potomac.com/ Read our blog: https://potomac.com/blog Disclosure: https://potomac.com/disclosures/ Hosted on Acast. See acast.com/privacy for more information. Language: en Genres: Business, Investing, Management Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Manish Khatta | Marketing Is a Meal, Not One Ingredient
Episode 23
Wednesday, 4 November, 2026
Most companies treat marketing like a single ingredient. Make something pretty, post it, move on. Great marketing is more like a great meal, with the right ingredients added at the right time.In this episode of the Conquer Risk Podcast, CMO Christopher Norton sits down with Potomac CEO Manish Khatta to discuss why Potomac said yes to co-hosting Jolt Remix and how that decision led to a brand-new show, Everything in Its Place.They dig into the risk and reward of putting your name next to a conference, why Potomac believes in brand first, how content pillars keep a campaign alive for months, and why the Jolt Remix speaker lineup is built around people with receipts rather than the top 10 hacks.Along the way, expect a French cooking tip on garlic, a case against watching another Zoom call, and a behind-the-scenes look at how one show turns 16 guests into a distribution engine.If you’re weighing whether a conference belongs in your marketing budget, pull up a chair. Jolt Remix runs May 12 to 14, 2027, in Phoenix, Arizona. With attendance capped at 500, the waitlist at https://joltconference.com is worth a look.Subscribe in Apple PodcastsSubscribe on SpotifyLearn more about Potomac: https://potomac.com/Read our blog: https://potomac.com/blogDisclosure: https://potomac.com/disclosuresPFM-220-20261027 Hosted on Acast. See acast.com/privacy for more information.
