Modern Firm Practices Show

Author: Brad Turville

A show for accountants on how to become the Modern Accountant and implement Modern Firm Practices into your firm.
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Language: en

Genres: Business, Management

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Client & Prospect Nurturing
Episode 17
Tuesday, 20 October, 2020

To convert prospects and opportunities into clients you need to have nurturing activities for those that aren't ready to join right now - which will be the majority. Where can you be helpful and how can you always have something to invite the prospect to? Nurturing ideas: case studies awards educational content: video, podcast, whitepaper, blog educational webinars and Q&As entertainment events (once COVID restrictions pass) send your book offer a free 'growth planning session' build your email list and keep it warm through regular invites, education, updates