The Exit Plan Podcast

Author: Dana Robinson and Nathaniel Broughton

Exit Plan is a podcast for business owners and those who want to be business owners. Im always in search of the lesser known stories of entrepreneurship. In the Exit Plan podcast, youll hear stories from start up to sale, and hear from the professionals who helped business owners achieve their exit. Hosted by me, author and private equity manager Dana Robinson, along with my co-hosts and guests, youll hear real stories, tips, and tools that will help you plan for the exit you want, whether you are still working a day job or already running a business. From their studio in sunny San Diego, the Opt Out Life welcomes guests who are solopreneurs, entrepreneurs, travelers, and creatives, who are proof that you can choose lifestyle over money . . . But still make money, too. Each episode of the Opt Out Life podcast combines the incredible entrepreneurial stories of our friends, with an instructional approach to applying the tactics people are using right now to earn passive income and travel the world. Our guests live non-traditional lives, without job titles, and often without jobs at all. They wear t-shirts and have no boss. They spend time doing what they want, traveling and earning substantial income in creative ways. We invite you to join the ranks of people who live the Opt Out Life.
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Language: en

Genres: Business, Careers, Entrepreneurship

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Boost Business Value (ft. Dustin Williamson)
Episode 46
Tuesday, 10 June, 2025

Sometimes you have to step back and really look at your business the way a buyer would. Dustin Williamson brings that perspective as Managing Director of Houston for vcfo, shaped by his journey from small town West Texas to venture capital in Phoenix, and a variety of turnaround and exit experiences along the way. Key themes included: 1. Owner fallacies and unrealistic valuation expectations 2. Importance of buyer’s perspective in exits 3. Role of fractional CFO in SMBs 4. Turnarounds: value drivers and common pitfalls 5. Company culture’s impact on business value 6. De-risking for successful business sales 7. Common deal killers and exit failures — Dustin's Website: www.vcfo.com Dustin's Email: dwilliamson@vcfo.com Dustin's LinkedIn: https://www.linkedin.com/in/dustinwilliamson/ — Follow Dana on LinkedIn: https://www.linkedin.com/in/danabrobinson/ Follow Dana on Instagram: https://www.instagram.com/danarobinsonofficial/ Subscribe to Dana’s weekly newsletter at https://www.danarobinson.com — If the information in these conversations and interviews have helped you in your business journey, please subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you! *Some of these links might be affiliate links. Thank you in advance if you choose to work with one of the companies I believe in. The money I make from your purchase helps to keep the content you enjoy, and rely on to grow your own business, free to you. Thanks for tuning into this episode of Exit Plan!