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Business Book PodcastBehind the scenes of how to write, produce, and market business books Author: Derek Lewis
Print or eBook? Twitter or LinkedIn? Blogging, public speaking, or podcasting? Traditional, self-publishing, or hybrid? If youre an author, ghostwriter or aspiring author, todays publishing environment can feel like a maze thats hard to navigate. Join me behind the scenes as I interview authors, business leaders and publishing industry experts about what it takes to successfully write, publish, and market a business book. Language: en-us Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Brian Jud
Monday, 14 January, 2019
An eye opening podcast on how to sell more books in places you would never think to sell. Brian Jud, an executive director at the Association of Publishers for Special Sales describes non bookstore marketing, selling to retailers, non-retailers, and companies that use books as promotional items. Brian explains how he started in this business and learned how to sell the books that he wrote, using them to become a speaker, using portions of them in promotional info for companies, and how to fit his books to the needs of each sale. He provides a number of resources for authors on marketing and learning about the publishing industry through booksellinguniversity.com and full-service options @ APSS.org or bookmarketing.com.
