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Beauty At WorkAuthor: Brandon Vaidyanathan
Beauty at Work expands our understanding of beauty: what it is, how it works, and why it matters. Sociologist Brandon Vaidyanathan interviews scientists, artists, entrepreneurs, and leaders across diverse fields to reveal new insights into how beauty shapes our brains, behaviors, organizations, and societies--for good and for ill. Learn how to harness the power of beauty in your life and work, while avoiding its pitfalls. Language: en-us Genres: Science, Society & Culture Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
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Beauty as Action with Lisa Lindahl - S4E5 (Part 1 of 2)
Tuesday, 2 December, 2025
Lisa Z. Lindahl is an award-winning inventor, artist, author, and entrepreneur best known for transforming women’s sports with her 1977 invention of the first sports bra, the Jogbra. As CEO of JBI Inc. from 1977–1992, she helped shape a global industry, earning ten patents and seeing her invention archived at the Smithsonian National Museum of American History and even displayed at The Metropolitan Museum of Art as a “revolutionary piece of women’s undergarments.”In 1999, she co-founded Bellisse and co-invented the Compressure Comfort® Bra, a breakthrough medical garment now supporting breast cancer survivors worldwide. She has been inducted into the National Inventors Hall of Fame (2022), received a U.S. Congressional Commendation, and has long served as an advocate for women’s health, most notably through her leadership roles at the Epilepsy Foundation of America.She is the author of Beauty as Action (2017), her philosophical guide to practicing “True Beauty,” and the acclaimed memoir Unleash the Girls (2019).In this first part of our conversation, we talked about:Lisa’s earliest encounters with beauty, from frozen rivers to childhood moments of oneness with natureThe story behind the first Jogbra prototype and why sewing “stretch on stretch” is its own artWhy the need for the sports bra was far greater than she ever imaginedThe surprising moment when she realized that “beauty is what really matters.”What she means by true beauty and why she believes it is eternalTo learn more about Lisa’s work, visit:https://www.lisalindahl.com/ https://beautyinaction.com/ Links Mentioned:Beauty as Action by Lisa Z. LindahlUnleash the Girls (Lisa’s memoir on inventing the sports bra)This season of the podcast is sponsored by Templeton Religion Trust.Support the show
